19May
Behavioral Retargeting & Meposted in ecommerce by Gerry / Comments Off
I thought for a while that the advert for Loop 11 was just everywhere. But of course it was just a good case of Behavioral Retargeting. It dawned on me when I was on Runners World which is clearly not a tech Website (thats where I would normally be online).
It’s obvious to me why retargeting is so powerful, I am a user of both of the services advertised on this page, SMS and Usability Testing. Google has used it’s extensive history on me to serve up highly relevant ads providing an excellent service to their advertisers.